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How to Use Social Media for Local Event Promotion

Here’s a re-post from the archives.  I still believe there is some relevant information for small businesses given some recent conversations I’ve had. “With independent retailers still struggling with trying to figure out how to effectively use social media marketing… 

When is a Re-Tweet Advertising?

It’s inevitable that once you reach a certain level in social media circles you’re going to get re-tweet requests.  After all that is the draw of the medium, it’s viral, WOM (word of mouth) nature.  Now I am not referring… 

Need a Social Media Marketing Director

It’s been almost two weeks since I began my active search for a corporate position.  Updating resumes, writing cover letters, scheduling interviews its as though I am graduating from college again.  It’s been almost four years since I’ve written a…